We feature real founders building real businesses. We're proud to share the stories most people overlook.
Ambition Shaped Across Two Continents and One Defining Decision
Cyril Moreau spent years crossing borders and responsibilities, and each transition revealed more about what he valued and what he hoped to create. His career began in Paris where he built a foundation of study and corporate discipline. Yet even in rooms filled with strategy and structure he felt a quiet pull toward something more aligned with his nature. He carried ambition, yes, but it was matched with a desire for independence. That sense of direction stayed with him as he moved from France to London and eventually to the United States. It followed him into each role and grew stronger with every experience.
Why a Single Paper About Soil Chemistry Altered His Path Forever
Growth often begins as curiosity. It starts as a question that settles into the mind with gentle insistence until it shapes a new way of seeing the world. For Brian Morrison, that moment arrived during a season of discovery when life still carried the pace of long campus walks and late night study sessions. Ideas felt wide open. Possibility felt close. Meaning waited in each conversation and each class, ready to guide him toward the purpose he would eventually claim.
He Built an Agency by Listening. Then Listening Told Him to Build Something Bigger.
Trent Larkins grew up with a steady pull toward creative work, and even before he understood how design would shape his future he felt the calm that came from making something with intention. He carried that instinct into adulthood as he moved through jobs and early opportunities that taught him what people responded to and how visual storytelling allowed businesses to express themselves with clarity. Each project showed him a little more about who he was becoming and gave him the confidence to trust his creative discipline.
Leading Product Requires More Courage Than Building the Company Itself
Pat Utz grew up with stories that never sounded heroic to the people who lived them, yet shaped every part of the way he thinks about work. His father arrived in the United States from Argentina with two hundred dollars, picked up whatever painting jobs he could find, and learned English by holding conversations he could barely follow. Over time he saved enough to build two small businesses with Pat’s mother, and those years left Pat with an expectation that creating something of his own was simply how life moved forward.
A Studio Born From Two Careers
There are moments in a person’s life when the familiar structure they once depended on no longer brings the sense of direction it once did. For Guillaume Chichmanov, that turning point came after ten years in the corporate world, long before Animox ever existed or Cominted Labs first took shape. What looked like a stable life with well known companies slowly shifted into an inner pull toward something more creative, more expressive, and more aligned with the curiosity that lived at the center of him.
When a Private Pool Service Sparked a Lifetime of Building
Kyle grew up as a golfer. He played at the college level with full commitment and a desire to go professional. When a shoulder injury ended that dream, he stepped into unfamiliar territory. Instead of waiting for a new direction to appear, he walked straight into business. The shift asked him to explore how companies were run and learn through real work. He said, “I did not really want to work for somebody, but I knew I had to continue learning.” That simple truth became the first door into entrepreneurship.
The Semester That Changed Everything
Leo Adams remembers being a junior at Clemson and realizing he had earned enough credits in high school to create extra time in his college schedule. He did not want to graduate early. He wanted to use that time for something meaningful. That was when he found a program called Young Entrepreneurs Across America, a hands on experience that taught college students how to run painting businesses. It showed him how much he loved the combination of pressure and growth that came from entrepreneurship.
Growing Up In A Home Where Creation Never Stopped
Jimmy Contrini remembers coming downstairs as a kid and finding his dad already deep into work, always at the same early hour. He had no idea what his father did or how he earned money. All he saw was a man who built businesses from a small home office that never looked fancy but always seemed full of movement. It taught him that creating companies was not a mysterious act. It was simply what his family did, and it shaped something in him long before he ever realized it.
The Spark That Became Lighthouse
Dimitri Trembois spent his childhood in the Bay Area where he watched companies rise and reshape the world around him. He remembers seeing the Google IPO as a kid and feeling fascinated by the idea that something so powerful could be created by a small group of people with a vision. He had no understanding of what an IPO truly meant, but the spark was real. It blended curiosity, imagination, and a growing interest in business that would later guide him toward Lighthouse.
The Moment a Single Online Dollar Opened a New Life
Idan Mann learned early that a life can change the moment a person chooses freedom over comfort. He arrived in the United States from Israel in third grade and began seeing contrasts that stirred questions inside him. Money looked different. Culture felt different. The world seemed to run on rules he wanted to understand.
How Scrappy Builds and Wise Pivots Built a Human-Centered Events Company
Ryan and his wife didn’t set out to found a production and design company. She was a wedding planner, thriving in her industry, and he was hustling to get a boutique marketing firm off the ground. But life, as it likes to do, offered up an unexpected lane. He joined her on event crews, at first just for some extra cash, but soon, he got pulled in by the world behind the scenes: how to make ideas real, not just beautiful.
Finding Clarity in Customer Chaos to Build Unwrap
Ryan Millner’s journey to creating Unwrap began not with a grand vision but with a problem that kept pulling at him.
While working on Amazon’s Alexa team, he found himself drowning in a flood of customer feedback scattered across Reddit, Twitter, and support tickets. The voices were everywhere, but making sense of that noise felt like trying to catch smoke.
How a Veterinary Scientist Is Bringing At-Home Diagnostics to Pets
Shelley Rankin’s journey isn’t a typical startup story. It began in the quiet corners of a veterinary microbiology lab, where she spent years immersed in the unseen battles happening inside animals. Yet, the fast-paced world outside was about to reshape her path completely.
When the pandemic swept across the globe, people retreated to their homes, relying on simple tests to monitor their health. Watching this unfold, Shelley kept asking herself a persistent question: Why shouldn’t pets have the same ease of access to diagnostics as humans?
From English Teacher to Innovator: How One Man is Charging Ahead
In the heart of Edinburgh, Scotland, a quietly determined entrepreneur named Paul Hood is on the cusp of launching GridGuest, a venture fueled by 15 years of experience, a keen eye for industry shifts, and a deeply personal vision for the future. The journey from self-employed English teacher in Madrid to a founder of an ambitious EV charging network hasn’t been seamless, but Paul has embraced every bump in the road with a reflective resilience that sets GridGuest apart from countless other projects.
How a Decade of Hustle Shaped Talent Llama’s Revolution in Hiring
Long before Talent Llama was helping companies rethink hiring, Adam Stokar was setting up a tiny stand outside his childhood home to sell CDs and pogs. It wasn’t about the money back then but the thrill of setting up shop and pitching to a handful of passersby. Those moments planted a seed that would grow into a lifetime of entrepreneurship.
Adam’s early career path was far from straightforward. Starting as a software engineer at a logistics company, he quickly realized that a small, business-driven team left little room for creative freedom. He craved ownership and the chance to build something meaningful. That desire led him to a fast-paced startup working on real-time ad bidding technology, where the pressure and innovation fueled his entrepreneurial spirit.
How Taking a Chance Built Not Your Dad's Media
Starting a business rarely unfolds like the smooth stories we often hear. For Jordan Winston, launching Not Your Dad's Media was part circumstance and part deliberate risk. But beyond the business itself, it’s the embodiment of a long-held drive to create and shake up digital storytelling.
Not Your Dad's Media is still just finding its footing, only a few months old, and it already feels different from the usual startup playbook. Jordan and his team leverage personal branding and social media in a fresh way, aiming to help founders turn their authentic stories into real revenue. "We make content for founders that doesn't suck," he jokes, highlighting how often business narratives miss the human touch.
She Got Rejected by Google. Then They Funded Her Startup.
Victoria Kravchenko never imagined she’d be an entrepreneur. As a child in Ukraine, her first experience with business was selling unique flavors of Pringles to classmates, a venture borne of necessity rather than ambition. Yet, from those modest beginnings, Victoria has carved an unexpected path to founding Verba, a startup that’s capturing hearts and markets in the content creation space.
The journey to entrepreneurship was neither straight nor simple for Victoria. Despite her admiration for companies like Google, which she saw as world-changing entities, creating a startup seemed a formidable dream. Her ambition was straightforward: become a product manager at Google, a goal she pursued with fervor despite an inkling of insufficiency. “I didn’t think I was the ‘right fit,’” Victoria admits, outlining the formidable fear that almost kept her from starting Verba.
You’re Gonna Die, Your Logins Shouldn’t
Natalia Parker never thought she’d find herself as the co-founder of a tech startup focused on estate planning. Yet, here she is alongside Tatiana Thirstston, building what they’ve coined as the tech plan for digital assets. It's a journey that began with two pivotal life experiences, marked by the personal and professional challenges that so many encounter but seldom discuss.
It was during the midst of the COVID pandemic when Natalia was juggling roles for a home builder and a manufacturing company led by an ailing entrepreneur. “If he passes away, there's no way like his kids could just simply inherit the business,” she found herself thinking. The flood of online accounts and digital assets hanging in the balance was a tangible representation of untapped chaos—the kind where financial stability, family legacy, and digital imprints intertwined but were dangerously unmanaged. That realization was paired with Natalia's own experience visiting an estate planning attorney, where she left with the sinking feeling that she’d arranged something legally binding but had no practical plan for guiding her executor through the labyrinth of her digital life.
Moms taking Estate Planning to the Tech level
In today’s rapidly advancing technological world, our digital lives often outlive us. Yet the question remains—how prepared are we to pass on the virtual legacies we cultivate every day? Natalia Parker and Tatyana Thurston, the founders of Dexit, are bringing light to an often-overlooked facet of estate planning: your digital assets. With a venture driven by curiosity, experience, and a touch of serendipity, they are unraveling the mysteries of the digital afterlife, ensuring that our online footprints are not left behind as orphaned digital residues.
From Corporate Corners to SEO Trails
Moshe Soloff always knew he wouldn't be penciled in behind a cubicle wall forever. Raised under the watchful eye of a father who pioneered his own business in boiler controls, Moshe grew up amid the echo of entrepreneurial spirit. "It was always my plan to open up a business" Moshe shared during our chat, a statement signaling a destiny he couldn't ignore. Despite the professional detours that led him through a sequence of corporate roles, each stop was a stepping stone laying the groundwork for his solo venture.
Starting out in side hustles and dipping his toes into affiliate marketing, Moshe discovered a fascination with SEO. Captivated by the power of search rankings to drive awareness and present truth over noise, his journey into SEO deepened. While Moshe gained valuable experience in e-commerce at Culinary Depot, it was not merely the vast catalog he had to manage but the thrill of learning and the steady growth of digital marketing knowledge that kept him motivated during late nights.